Ritesh
Khorana
Digital Marketing and Tracking Specialist
10+ years of hands-on experience in GA4, GTM, Facebook Ads, and Server-side Tracking Focused on clean tracking, accurate attribution, and better lead quality and sales.
Why Brands Hire Me for Digital Marketing
You get ads, websites, and data working as one system.
Performance-Driven Ads
You do not just run ads. You build campaigns that match business goals
Websites Built for Conversions
You get websites that support marketing, not block it.
Reliable Tracking & Analytics
You know what is working and what needs fixing.
Projects That Improved Ads, Tracking, and Conversions
FB CAPI and Browser Side Tracking
01
GA4 and Google Ads Setup - Server Side
02
Google Ads Offline Conversion Tracking
03
Shopify Website Development
04
1. Discovery
I understand your business before touching ads or tracking.
We discuss:
• Business goals and sales process
• Lead sources and current challenges
• Ad platforms in use
• Website or store setup
• CRM and follow-up flow
You get clarity on what needs fixing and what can scale.
2. Strategy & Planning
I map ads, tracking, and website goals into one plan.
I define:
• Campaign structure for Meta and Google
• Conversion events and funnels
• Tracking approach for browser and server
• Website or landing page requirements
• Reporting structure
You know what will be built and why.
3. Execution & Setup
I implement everything with accuracy.
This includes:
• Facebook and Google ad setup
• GA4 and GTM configuration
• Facebook CAPI and event matching
• WordPress or Shopify setup
• Form, purchase, and funnel tracking
Everything gets tested before going live.
4. Launch, Test & Improve
I monitor data once traffic starts flowing.
I focus on:
• Event validation and data accuracy
• Conversion quality checks
• Funnel drop-offs
• Ad performance signals
• Fixes based on real data
You get stable systems, not temporary fixes.
Helping Brands Grow With Ads, Websites, and Data
Server-Side & Analytics Tracking
You get accurate data across platforms.
GA4 Setup and Event Tracking
Google Tag Manager web and server-side
Facebook CAPI With Event Matching
Google Ads Conversions And Enhanced Conversions
Offline Conversion Tracking
Paid Ads Management
You run ads with clear intent and structure.
Facebook and Instagram Ads
Google Search, Display, Performance Max
YouTube Ads For Reach and Intent
Lead Generation and Conversion Campaigns
Retargeting and Audience Setup
Website & Store Development
You get websites built for marketing.
WordPress Websites and Landing Pages
Shopify Stores and Product Setup
Conversion-Focused Layouts
Form, Purchase, and Funnel Tracking
Speed and Structure Improvements
Discover My Work Journey
I help businesses run better ads using clean data.
Hi, I’m Ritesh, a Digital Marketing professional with 10+ years of experience, I work across paid ads, analytics, tracking, and websites.
I fix broken tracking, improve lead quality, and connect ads with real results.
You always know what is working and why.
10+
Years of Experience
Working across digital marketing, paid ads, analytics, and tracking for multiple industries.
4X+
ROI Achieved on Key Campaigns
Improved performance using clean tracking and better funnel signals.
100%
Custom Tracking Setups
No copy-paste. Every business gets tailored events and funnels.
My Success Stories
I enjoy working with a wide range of clients, from growing startups to well-established businesses.
Ritesh set up Facebook ads and full tracking using GTM, GA4, and Meta Pixel.
I can see every lead, click, and conversion clearly in one place.
My ad decisions feel faster and more confident now.
Ritesh handled our Shopify website and complete D2C setup from start to finish.
He connected FB CAPI, GA4, and Google Ads through server-side GTM without gaps.
Our purchase data matches across platforms, and reporting finally makes sense.
Ritesh handled our Shopify website and complete D2C setup from start to finish.
He connected FB CAPI, GA4, and Google Ads through server-side GTM without gaps.
Our purchase data matches across platforms, and reporting finally makes sense.
